escocer
Meanings
Verb
1. to sting, to smart
2. to irritate; get up someone's nose
3. to chafe (get sore) (pronominal)
Examples2
Si quieres escocer a la gente; simplemente di la verdad.
If you want to get a rise out of people; just tell the truth.
Las verdades escuecen.
The truth hurts.